Home › Free Tools › Free Markup & Margin Calculator
Turn cost into price and see your margin — or enter a price and see the markup. Both directions, instantly.
Enter cost + markup, OR cost + price. Leave price blank to solve from markup.
Markup and margin are easy to confuse, and mixing them up quietly eats your profit. Markup is the amount you add to your cost, expressed as a percentage of the cost. Margin is your profit expressed as a percentage of the selling price. A 50% markup is not a 50% margin — it’s actually a 33% margin. This free calculator keeps them straight for you.
Enter your cost and a markup percentage and it shows the selling price, the profit in dollars, and the resulting margin. Or enter your cost and the price you charge, and it works backward to show both the markup and the margin. Everything recalculates as you type, so you can quickly test different prices before you quote a customer.
The formulas: price = cost × (1 + markup ÷ 100); profit = price − cost; margin = profit ÷ price × 100. For a repair shop or product business, checking the margin — not just the markup — is what tells you whether a job is actually worth doing after parts and labor.
StandupCRM tracks cost, price and margin on every job automatically so you always know which services and products make you money. This tool is the quick version.
Markup is profit as a percentage of cost; margin is profit as a percentage of the selling price. A 50% markup equals a 33% margin.
Divide profit by cost and multiply by 100. Enter cost and price and this tool shows it instantly.
It varies by industry, but many service and repair businesses target 40–60% gross margin. Use this tool to test your pricing.
Yes — free, no signup, and nothing is stored.
StandupCRM gives repair shops Google Ads landing pages, lead capture, and a CRM dashboard — plus free tools like this to bring customers in.
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